B2B ROI Calculator

Right here. This B2B ROI calculator is free to use with no sign-up. Enter your spend, meetings booked, conversion rate, and deal value, and it instantly shows your projected deals, revenue, and return.

Four things: your annual lead generation spend, meetings booked per year, the percentage of meetings that become clients, and your average deal value. Customer lifetime value is optional and shows your longer-term return.

Enter what you spend on lead generation, the meetings it books, the percentage of meetings that turn into clients, and your average deal value. The calculator turns those into projected deals, revenue, and return, so you can see whether your lead generation is paying off and where to improve.

The core inputs are spend, meetings booked, meeting-to-deal conversion rate, and average deal value, plus optional customer lifetime value. The outputs that matter most are cost per meeting, customer acquisition cost, net return, and your year-one and lifetime revenue multiples.

Yes. If you would rather not run it in-house, our go-to-market agency builds and runs your whole multi-channel pipeline, or our LinkedIn outreach agency handles LinkedIn outreach specifically.

No. Everything runs in your browser. Nothing you type is stored, sent, or shared with anyone.

They are projections based on the figures you enter, not a guarantee. Use them to size the opportunity and stress-test your numbers. Actual results vary by market, offer, and execution.